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Stand 920
Trade fair · PromZ Product Première 2027 · 27 & 28 January · Breepark Breda
The kick-off event for branded merchandise, workwear, Christmas gifts.
Two trade-only days in Breda, where the Benelux industry starts its year. Treasure your time: prepare online, meet on the floor and go home with samples, quotes and new partners.
Theme 2027
Edition 2026: 124 exhibitors, 1.456 visitors, two days on the floor. Watch the aftermovie ↓
--:--local time in Breda
200+exhibitors & partners expected
12countries on the floor
2days · Wed 10–17 · Thu 10–16
€ 29,00entry excl. VAT · lunch & drinks included
Plan your visit in three steps.
Preparation happens here, business happens on the floor. Everything you save ends up in My visit, on your phone.
1
Tell us what you're looking for
Three quick questions. You get exhibitors, sessions and a walking route that match your interests.
Start →
2
Build your day
Save the exhibitors you want to see and add sessions. Your agenda syncs to Outlook or Google Calendar.
Browse exhibitors →
3
Meet on the floor
Follow your route on the interactive floorplan and get reminders before every meeting.
Open the floorplan →
What are you looking for?
Three questions. Then you get a personal starting point: exhibitors, sessions and a concept route. Register and we keep it in My visit.
What do you want to achieve on 27 and 28 January?
Your personal starting point appears here: recommended exhibitors, sessions that fit your goals and a route across the floor.
82 exhibitors 2027 so far. More every week.
82 of 82 exhibitors
Confirmed and reserved stands from the sales floorplan · list grows until 15 November
AT
American Tourister
Stand 243
C
CentSweets
Stand 722
GA
Gottschalk Amsterdam
Stand 660
P
Primera
Stand 720
PP
Printed Presents
Stand 851
P
Printtable.nl
Stand 218
RS
RBB Safety
Stand 558
RS
Remake Society
Stand 430
Search by name, brand, country or category. Every exhibitor has a profile with their stand number, their show deal and what they bring. Save the ones you want to see and the floorplan sorts your route from the entrance.
Find an exhibitorFloorplan. Search, zoom, tap a stand.
The real 2027 hall layout at Breepark: Christmas at the top, Textile & Workwear in the middle, Promotion around the entrance. Works on your phone during the fair, even on poor Wi-Fi.
Click the map, then scroll to zoom · drag to pan · click a standTap a stand to zoom in · pinch to zoomFavouriteChristmasTextile / WorkwearPromotionTerrace
Programme. Only what makes your day better.
Programme in progress — full programme in December
10:00Wed 27 Jan
InfoDoors open — badge scan at the entrance
Entrance · Register in advance and walk straight in
16:00Wed 27 Jan
NetworkIndustry drinks on the show floor
Show floor · Ski-bar · Everyone welcome, drinks included
·Wed 27 Jan · time follows
AwardPromZ Awards 2027 — four textile awards
Show floor · Ceremony · time follows
·Wed 27 Jan · time follows
NetworkAfterparty at The Streetfood Club
The Streetfood Club, Breda · Wednesday evening · first drink on us
10:00Thu 28 Jan
InfoDoors open — day two
Entrance · Until 16:00
My visit. Your day, ready for the floor.
After registration every visitor gets this space: interests, favourites, agenda and route. Works as a web app on your phone.
My preparation not chosen yet
Goal chosen · Do the interest check
At least 3 favourites (0) · Save exhibitors in the finder
Session in agenda (0) · Pick something from the programme
My favourites 0 exhibitor(s)
Save exhibitors in the finder
Visited stands in KeepTrack
Every stand has a floor sticker. Scan it in the KeepTrack app: the stand lands in your list of visited stands, and the exhibitor gets your contact details so they can follow up after the show.
Drinks on Wednesday from 16:00 at the Ski-bar. Download the free KeepTrack app by Eventmaker before the show. Log in with the e-mail address you registered with.
News & updates
Live feed from the floor on 27 & 28 January
What exhibitors say.
From the 2026 edition at Breepark.
We at Recyco are very pleased with the opportunities PromZ has offered us. As a new player in the promotional industry, I wouldn’t have known how to become visible more quickly. Not only do they provide you with a platform, but they also think along with you.
Thomas Luyckx · Recyco
For Happz, this was our first PromZ Trade Fair and it went exceptionally well. We received many great inquiries, had pleasant conversations, and the atmosphere at the fair was relaxed and professional.
Sylvia Bruin · Happz
From the first minute we were overwhelmed by enthusiastic reactions to our brands Ozocozy, DistinQ and Rubr. The Rubrcase became the crowd‑puller at our stand: innovative, handy and a real eye‑catcher!
The whole team · Semaco
Participating in PromZ Breda proved valuable once again: visitors recognised us from last year and were genuinely eager to listen to our story.
Thomas Cuyvers · Sterkstokers
Practical. Short and complete.
Dates & hours
- Wed 27 Jan 10:00–17:00, drinks from 16:00
- Thu 28 Jan 10:00–16:00
- Trade only: for companies supplying promotional products
Location & route
- Breepark, Bavelseparklaan 7, 4817 ZX Breda
- Train: Breda Centraal → bus 130 → 3 min walk
- Car: Rotterdam 35–45 min · Antwerp 60–75 min
Parking
- Free parking, 2,500 spaces
- 16 EV charging points at P4 · 6 disabled spaces
- Follow the traffic marshals
Hotels
- Hotel Keyser BredaBreda city centre · 9 min drive€ 5 off per night on Comfort roomsCode PromZ27 · Book online
- Hotel Gr8 Breda10 min drive from Breepark€ 124 per room per night, breakfast included (excl. tourist tax) · Valid up to 6 weeks before arrival · free cancellation up to 72 hours before arrivalBook online
- Van der Valk Breda11 min drive from Breepark€ 145 per room per night, excl. breakfast and tourist tax · Breakfast € 21.50 per person per nightreceptie@vandervalkbreda.com · Ref. PROMZ250127
Include: name and address, phone number, number of guests, breakfast yes/no
- Afterparty at The Streetfood Club, first drink on us
For exhibitors
The Benelux kick-off. Be on the floor.
For two days the entire Benelux trade is in Breepark: 200 stands and 1,500 buyers who start their purchasing year here, budget in hand. Everyone you want to speak to in 2027 walks past in those two days — and the conversations you miss are the ones your competitor has.
200stands on the floor
1,500buyers, trade only
12countries represented
2days, 27 & 28 January
- Turn-key stand from € 1,896, plus € 170 media contribution on every stand
- Invite as many customers as you like: free for them, € 12.50 per customer who attends (catering)
- Pick your spot yourself on the live floorplan
- Your profile on this site, in the catalogue and in the app
Questions? Call or e-mail your account manager
- Simone Keijzerssimone.keijzers@hetportaal.com+31 (0)6 18255325
- Ferry Aaftinkferry.aaftink@hetportaal.com+31 (0)6 12643168
- Katha Bütowkatharina.buetow@hetportaal.com+31 (0)6 25392460
- Bettina Nettelbeckbettina.nettelbeck@hetportaal.com+49 173 1933919
Edition 2026
This is what the fair looks like.
1.456 visitors, 124 exhibitors, two days at Breepark Breda. The aftermovie of the previous edition.
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