The kick-off event for branded merchandise, workwear, Christmas gifts.
Two trade-only days in Breda, where the Benelux industry starts its year. Treasure your time: prepare online, meet on the floor and go home with samples, quotes and new partners.
Edition 2026: 194 exhibitors, 1.456 visitors, two days on the floor. Watch the aftermovie ↓
Plan your visit in three steps.
Preparation happens here, business happens on the floor. Everything you save ends up in My visit, on your phone.
Tell us what you're looking for
Three quick questions. You get exhibitors, sessions and a walking route that match your interests.
Build your day
Save the exhibitors you want to see and add sessions. Your agenda syncs to Outlook or Google Calendar.
Meet on the floor
Follow your route on the interactive floorplan, scan stamps at stands and get reminders before every meeting.
What are you looking for?
Three questions. Then you get a personal starting point: exhibitors, sessions and a concept route. Register and we keep it in My visit.
What do you want to achieve on 27 and 28 January?
Your personal starting point appears here: recommended exhibitors, sessions that fit your goals and a route across the floor.
Exhibitors 2027. The list is published in November.
Suppliers of branded merchandise, workwear, Christmas gifts from 12 countries. In 2026 there were 194 of them — from 15 November you can search the 2027 exhibitors, save favourites and plan meetings here.
Search by name, brand, country or category. Every exhibitor has a profile with their stand number, their show deal and what they bring. Save the ones you want to see and the floorplan sorts your route from the entrance.
Find an exhibitorFloorplan. Search, zoom, tap a stand.
The real 2027 hall layout at Breepark, straight from the sales floorplan: Christmas at the top, Textile & Workwear in the middle, Promotion around the entrance. Works on your phone during the fair, even on poor Wi-Fi.
Programme. Only what makes your day better.
InfoDoors open — badge scan at the entrance
NetworkIndustry drinks on the show floor
NetworkAfterparty at The Streetfood Club
InfoDoors open — day two
AwardAwards: Christmas Distributor of the Year & Dealer of the Year Textile
My visit. Your day, ready for the floor.
After registration every visitor gets this space: interests, favourites, agenda, route and stamp card. Works as a web app on your phone.
My preparation not chosen yet
Stamp card scan the QR at the stand
6 stamps = a chance at the Treasure prize and a free drink at the Ski-bar.
Downloads
News & updates
Live feed from the floor on 27 & 28 January
What exhibitors say.
From the 2026 edition at Breepark.
We at Recyco are very pleased with the opportunities PromZ has offered us. As a new player in the promotional industry, I wouldn’t have known how to become visible more quickly. Not only do they provide you with a platform, but they also think along with you.
For Happz, this was our first PromZ Trade Fair and it went exceptionally well. We received many great inquiries, had pleasant conversations, and the atmosphere at the fair was relaxed and professional.
From the first minute we were overwhelmed by enthusiastic reactions to our brands Ozocozy, DistinQ and Rubr. The Rubrcase became the crowd‑puller at our stand: innovative, handy and a real eye‑catcher!
Participating in PromZ Breda proved valuable once again: visitors recognised us from last year and were genuinely eager to listen to our story.
Practical. Short and complete.
Dates & hours
- Wed 27 Jan 10:00–17:00, drinks from 16:00
- Thu 28 Jan 10:00–16:30
- Trade only: for companies supplying promotional products
Location & route
- Breepark, Bavelseparklaan 7, 4817 ZX Breda
- Train: Breda Centraal → bus 130 → 3 min walk
- Car: Rotterdam 35–45 min · Antwerp 60–75 min
Parking
- Free parking, 2,500 spaces
- 16 charging points · 6 disabled spaces
- Follow the traffic marshals
Hotels
- Hotel Keyser Breda · 9 min drive
- Van der Valk Breda · 11 min drive
- Afterparty at The Streetfood Club, first drink on us
The Benelux kick-off. Be on the floor.
For two days the entire Benelux trade is in Breepark: 200 stands and 1,500 buyers who start their purchasing year here, budget in hand. Everyone you want to speak to in 2027 walks past in those two days — and the conversations you miss are the ones your competitor has.
- Turn-key stand from € 1,896, plus € 170 media contribution on every stand
- Pick your spot yourself on the live floorplan
- Your profile on this site, in the catalogue and in the app
- Simone Keijzerssimone.keijzers@hetportaal.com+31 (0)6 18255325
- Ferry Aaftinkferry.aaftink@hetportaal.com+31 (0)6 12643168
- Katha Bütowkatharina.buetow@hetportaal.com+31 (0)6 25392460
- Bettina Nettelbeckbettina.nettelbeck@hetportaal.com+49 173 1933919
This is what the fair looks like.
1.456 visitors, 194 exhibitors, two days at Breepark Breda. The aftermovie of the previous edition.
All editions since 2022 →